Renault Koleos

May 30, 2008 -- “4x4 outside, Renault inside”, the baseline for both ad campaigns, underlines the vehicle’s genuine off-road qualities while enhancing the customer purchase, be it rational (choosing Renault for its ingeniousness and renowned minivan expertise) or emotional (choosing the brand for the values it represents: friendliness and open-mindedness).

2008 Renault Koleos

Highlights:
- With Koleos, Renault is expressing its uniqueness and providing a fresh take on a vehicle segment that is new to the brand.
- Two international ad campaigns targeting different customers have been created to promote Renault’s first 4x4 crossover.

Renault Koleos, the first 4x4 crossover from Renault

Renault is pleased to present Koleos, its first ever crossover. Ideal for escaping the everyday routine, Renault Koleos is comfortable, easy to drive and boasts genuine off-road ability.

2008 Renault Koleos

It has been designed to be versatile, too, offering the same reassuring drive when motoring in and about town, on open roads and on motorways as it does when it is taken off the beaten track. Meanwhile, Renault Koleos delivers the same standard of comfort as that expected of a saloon car, as well as cabin space worthy of a compact MPV.