Mitsubishi Galant
Mitsubishi Debuts "Phenomenal Four" Campaign from New Advertising Agency
"In a world overwhelmed by high gas prices, come four heroes armed with MIVEC technology from Mitsubishi... the Phenomenal Four... four cars, four cylinders, no compromises."
August 8, 2008, Cypress, Calif. -- Mitsubishi Motors North America (MMNA) today announced it will launch an all-new integrated national advertising campaign to support its lineup of fuel-efficient four-cylinder vehicles: the Lancer and Galant sedans, the Eclipse coupe, and the Outlander crossover SUV. The "Phenomenal Four" campaign marks the creative debut of MMNA's new advertising agency of record, the Traffic agency. "We wanted to present Mitsubishi as a positive and fun to drive option that provided both fuel efficiency and performance" said John Powers, president of Traffic.
Mitsubishi Motors Reports May 2008 Sales
CYPRESS, Calif., June 3, 2008 /PRNewswire/ -- Mitsubishi Motors today announced total May 2008 sales of 10,430.
-- Mitsubishi Galant sales in May were 2,783, an increase of 7.9 percent over May 2007. Galant sales are up 14.5 percent calendar-year-to-date.
-- Mitsubishi Lancer Evolution sales were 351, up 23.6% for the month compared to last May.
-- Consistent with the overall U.S. market, total Mitsubishi sales were off 23.6% for May compared to May 2007 sales of 13,651.
2008 Mitsubishi Lancer Evolution
Mitsubishi Motors Reports February 2008 Sales
CYPRESS, Calif., March 3, 2008 /PRNewswire/ -- Mitsubishi Motors today announced total February 2008 sales of 9,105.
-- Mitsubishi Galant was the volume leader at 2,424, up 16.4% from last February's volume and up 22.2% calendar year-to-date.
-- Mitsubishi Eclipse closed at 2,079 up 6.8% from last February's volume. This was Mitsubishi Eclipse's best February in six years.
-- Mitsubishi Lancer closed at 1,647 up 48.4% for February and up 14.1% calendar year-to-date.
-- Mitsubishi Eclipse Spyder sales were 890, up 29.0% for the month and 58.2% calendar year-to-date.
-- Overall Mitsubishi sales were off 6.4% for February compared to February 2007 sales of 9,726.
Mitsubishi Showcases New 2009 Mitsubishi Galant at Chicago Auto Show
February 4, 2008, CHICAGO -- Mitsubishi will showcase its new 2009 Mitsubishi Galant midsize sedan at the Chicago Auto Show, Feb. 8-17 at McCormick Place. Presenting expressive new styling, new user technology and a new value standard, the 2009 Galant brings Mitsubishi performance and character to the highly competitive midsize segment. The 2009 Mitsubishi Galant arrives at Mitsubishi dealers in February.
Mitsubishi Showcases New 2009 Mitsubishi Galant Midsize Sedan Among New, Future and Historical High-Performance Models
Showcased at Chicago Auto Show
February 4, 2008 -- CHICAGO -- Mitsubishi Motors North America, Inc. (MMNA) is showcasing the new 2009 Mitsubishi Galant midsize sedan at the Chicago Auto Show, along with exciting new performance models for 2008 and 2009, and the daring Concept-RA sports coupe.
2009 Mitsubishi Galant
2009 Mitsubishi Galant At-A-Glance
February 4, 2008 -- CYPRESS, Calif. -- Mitsubishi has introduced the new 2009 Galant midsize sedan, featuring expressive new styling, new user technology and a new value standard. The performance-tuned Galant Ralliart spearheads the lineup, which for 2009 also includes the 4-cylinder ES, the new 4-cylinder Sport Edition, and the Sport V-6.
2009 Mitsubishi Galant Sport Edition
New standard factory value packages add a long roster of premium equipment to the 2009 Galant Sport models, at a substantial savings. The 2009 Galant Sport models offer a $1,000+ MSRP value advantage over comparably equipped competitive midsize models.
2008 Mitsubishi Galant Ralliart
November 15, 2007 -- CYPRESS, Calif. -- The Mitsubishi Galant Ralliart spearheads the Galant mid-size sedan line, which for 2008 also includes the 4-cylinder DE and ES models. The GTS model is discontinued.
Galant Ralliart is a complete performance package, designed to challenge leading sport sedans, but with better value.
Mitsubishi Motors North America 2007 September Sales Up 17.6 Percent
Mitsubishi Experiences Best September Since 2003
CYPRESS, Calif., Oct. 2 /PRNewswire/ -- Mitsubishi Motors North America, Inc., (MMNA) today reported September sales of 12,102 units, up 17.6 % from last year's September volume of 10,287. Calendar year-to-date sales are 105,826 up 17.4% compared to last year's first-nine-months total.
Sales of the fuel efficient 2008 Mitsubishi Lancer sedan and the Mitsubishi Outlander crossover sport utility continue to lead the way:
-- Mitsubishi Lancer sales were 2,372 units, up 9.4% from last September's volume; and up 77% from last year's CYTD volume.
-- Mitsubishi Outlander closed at 1,624 units, up 148% from last year's volume; and up 172% from last year's CYTD volume.



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