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The new 2008 Mercury Sable offers customers a sophisticated new look inside and out, a significantly quieter cabin, a more luxurious ride and a more powerful 3.5-liter V-6 engine.
“Mercury products are aimed at winning over new customers who value distinct touches, and this new Sable is sure to impress,” says Cisco Codina, Ford’s group vice president of North America Marketing, Sales and Service.
“The Sable rejoins a fresh Mercury lineup as the brand is attracting new customers with the redesigned Mariner compact SUV and popular Milan mid-size sedan. Sable will extend the momentum even further.”
The Lincoln Navigator, America’s original full-size luxury SUV, continues to deliver uncompromising levels of luxury, capability, functionality. For 2008, the award-winning Navigator raises the bar by offering many must-have comfort and convenience features as standard equipment.
In addition, the newly available Rearview Camera System adds even more appeal for full-size SUV owners.
The Lincoln Navigator’s expressive design brings a unique elegance and an unrivaled presence to the full-size luxury-utility segment.
The 2008 Mercury Mountaineer offers an expressive alternative in the SUV market, delivering impressive driving dynamics, refined interior choices along with premium convenience and class-leading safety. It escapes the mainstream with many package choices that allow consumers to express their individuality and satisfy their personal needs.
Posting continued year-over-year sales growth, the Lincoln MKZ has drawn new customers to the Lincoln brand by offering sophisticated American design, an award-winning premium interior and a long list of innovative and exclusive features at a value unheard of in the luxury segment.
For 2008, Lincoln MKZ adds more standard features for greater comfort and convenience:
* Lincoln Sync™, Ford’s industry-exclusive, voice-activated hands-free in-car communications and entertainment system. Developed in collaboration with Microsoft, the system fully integrates mobile phones and media players into the vehicle using Bluetooth technology and USB connectivity (late availability).
Lincoln MKX has defined the brand’s presence in the fast-growing premium crossover segment with elegant exterior design, an award-winning interior, and third party recognition for safety, quality, and technology. Lincoln MKX has consistently sold at a pace faster than its key competitors and brought new customers in the Lincoln dealer showroom at an impressive rate.
The brand’s first crossover is one part of a product strategy to round out the Lincoln showroom and continues to deliver with new features and equipment for the 2008 model year.
Mercury Milan challenges the perceptions of what an exceptional mid-size car should be by combining distinctive, sophisticated styling, an expressive, modern interior and segment-leading quality, all at an unexpected value. For 2008, Milan gives tech savvy customers even more to love with the Mercury Sync™ communications and entertainment system featuring industry-exclusive, voice-activated, hands-free, in-car connectivity.
Mercury’s mid-size sedan is available in Milan and Milan Premier arrays. All Milan models are built in Hermosillo, Mexico.
Lincoln Mark LT offers a unique blend of distinctive Lincoln luxury styling with the functionality of a pickup truck, delivering outstanding payload and towing capacity. The additional level of sophistication, inherent in all Lincolns, sets it above other high-end pickups.
The Mark LT’s elegant, well-appointed interior provides room for five adults in premium-soft leather front captain’s chairs and full, rear seat. Ingress and egress are made easy via four full doors.
Both 4x2 and 4x4 versions of Mark LT are available with a longer, 6.5-foot cargo bed providing an additional 10 cubic-feet of cargo capacity from the standard 5.5-foot cargo bed.
For 2008, the Lincoln Mark LT adds two new features that provide and extra level of security and convenience.
The 2008 Mercury Mariner Hybrid is a stylish, upscale small sport-utility vehicle with nimble handling and impressive performance, along with ample cargo and towing capacity. It’s an environmentally conscious SUV with remarkable fuel efficiency, and also meets the cleanest emissions rating achievable by a fossil-fuel vehicle (California’s Advanced Technology Partial Zero Emissions Vehicle standard).
For 2008, Mercury Mariner Hybrid adds higher levels of style and refinement with new interior and exterior designs, improved fuel economy and a new front-wheel drive option.
Mariner Hybrid engineers also made revisions to software in the control system to improve transparency, or the transition between gasoline and electric operation in the 2008 model. The transition from all-electric to gasoline power to a combination of the two is now even more seamless and virtually imperceptible to the driver. The four-wheel-disc regenerative brakes also have been retuned to provide better feel.
The new 2008 Mercury Mariner builds on a strong foundation of offering more for the small SUV customer. It’s enhanced style and refinement is a look that will define the Mercury brand moving forward. Introduced in 2005 as Mercury’s entry-level, small SUV, Mariner built on the style and success of the mid-size four-door Mountaineer.
Year after year, the Mercury Grand Marquis is a sales leader among full-size sedans, and it’s easy to see why. It has the most horsepower and torque, the roomiest interior and the biggest trunk of any vehicle in its class. In addition, Grand Marquis is the best-selling Mercury ever, with more than 4 million units sold since 1970.
Mercury makes it easy to choose your Grand Marquis with a lineup of two trim levels — GS and LS — that are comprehensively equipped and a sophisticated Palm Beach Edition package, which includes side-impact air bags as well as luxury upgrades.
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