Lincoln

Ford Motor Company Reports June 2008, First Half Sales

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DEARBORN, Mich., July 1, 2008 -- In the first half of 2008, sales of Ford, Lincoln and Mercury cars and crossovers to retail customers were higher than a year ago. Retail sales for cars increased 3 percent and crossovers also were up (less than 1 percent). Together, cars and crossovers accounted for 59 percent of Ford's first half retail sales compared with 49 percent in the first half 2007.

2009 Lincoln MKS2009 Lincoln MKS

Highlights:
June:
- Ford, Lincoln and Mercury June sales totaled 167,090, down 28 percent versus year ago.
- Ford Focus' sales to individual retail customers were 9 percent higher than a year ago.
- 2009 Ford Flex and 2009 Lincoln MKS debut.
First Half:

Lincoln Delivers Industry-First Three-Minute Movie Debuting on National Television

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DEARBORN, Mich., June 24, 2008– Taking a significant leap from the traditional 30- and 60-second broadcast advertising model, luxury automaker Lincoln is delivering a first this week with the national television launch of a three-minute movie featuring the all-new 2009 Lincoln MKS.

2009 Lincoln MKS2009 Lincoln MKS

Highlights:
* New ad campaign presents the all-new 2009 Lincoln MKS and is an industry-first, featuring a three-minute movie commercial scheduled to debut during the Black Entertainment Television Awards pre-show today.
* Partner 30- and 15-second spots will air on select television stations beginning today.

2008 Lincoln Town Car

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The 2008 Lincoln Town Car is Lincoln’s full-size luxury sedan with a tradition of a smooth ride and superb comfort. The Town Car has long been Lincoln’s primary sedan, and it enjoys extremely high customer satisfaction and loyalty. The Signature Limited and Signature L deliver two comprehensive, well-contented series for retail customers and two additional series are available for the limousine and livery market.

2008 Lincoln Town Car2008 Lincoln Town Car

As with all Lincoln vehicles, Town Car comes standard with complimentary maintenance for 12 months/12,000 miles. The Lincoln Town Car is built in St. Thomas, Ontario.

Design and Equipment

2008 Lincoln Navigator

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The Lincoln Navigator, America’s original full-size luxury SUV, continues to deliver uncompromising levels of luxury, capability, functionality. For 2008, the award-winning Navigator raises the bar by offering many must-have comfort and convenience features as standard equipment.

2008 Mercury Mountaineer - front/side2008 Mercury Mountaineer - front/side

In addition, the newly available Rearview Camera System adds even more appeal for full-size SUV owners.

The Lincoln Navigator’s expressive design brings a unique elegance and an unrivaled presence to the full-size luxury-utility segment.

2008 Lincoln MKZ

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Posting continued year-over-year sales growth, the Lincoln MKZ has drawn new customers to the Lincoln brand by offering sophisticated American design, an award-winning premium interior and a long list of innovative and exclusive features at a value unheard of in the luxury segment.

2008 Lincoln MKZ2008 Lincoln MKZ

For 2008, Lincoln MKZ adds more standard features for greater comfort and convenience:

* Lincoln Sync™, Ford’s industry-exclusive, voice-activated hands-free in-car communications and entertainment system. Developed in collaboration with Microsoft, the system fully integrates mobile phones and media players into the vehicle using Bluetooth technology and USB connectivity (late availability).

2008 Lincoln MKX

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Lincoln MKX has defined the brand’s presence in the fast-growing premium crossover segment with elegant exterior design, an award-winning interior, and third party recognition for safety, quality, and technology. Lincoln MKX has consistently sold at a pace faster than its key competitors and brought new customers in the Lincoln dealer showroom at an impressive rate.

2008 Lincoln MKX - side2008 Lincoln MKX - side

The brand’s first crossover is one part of a product strategy to round out the Lincoln showroom and continues to deliver with new features and equipment for the 2008 model year.

2008 Lincoln Mark LT

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Lincoln Mark LT offers a unique blend of distinctive Lincoln luxury styling with the functionality of a pickup truck, delivering outstanding payload and towing capacity. The additional level of sophistication, inherent in all Lincolns, sets it above other high-end pickups.

2008 Lincoln Mark LT - front/side2008 Lincoln Mark LT - front/side

The Mark LT’s elegant, well-appointed interior provides room for five adults in premium-soft leather front captain’s chairs and full, rear seat. Ingress and egress are made easy via four full doors.

Both 4x2 and 4x4 versions of Mark LT are available with a longer, 6.5-foot cargo bed providing an additional 10 cubic-feet of cargo capacity from the standard 5.5-foot cargo bed.

Early Sales Are Strong for New 2009 Lincoln MKS Flagship Sedan

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More than 8,600 orders have been placed for the 2009 Lincoln MKS

DEARBORN, Mich., June 2, 2008 - More than 8,600 orders have been placed for the 2009 Lincoln MKS, the full-size luxury sedan that doesn't even arrive in dealerships until this summer - with the high-level "Ultimate Package" accounting for 65 percent of early orders.

2009 Lincoln MKS2009 Lincoln MKS

Highlights:
* More than 8,600 orders have been placed for the all-new 2009 Lincoln MKS prior to the vehicle's arrival in dealerships this summer.
* The new Lincoln MKS full-size luxury sedan is attracting new buyers with its timeless design, fuel-efficient powertrain and an unparalleled suite of features and technologies.

Ford Motor Company Accelerates Shift to Fuel-Efficient, High-Performance 6-Speed Transmissions

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Ford’s New 6-Speed Automatic Transmission Offers 4-6 Percent Fuel Economy Improvement

DEARBORN, May 7, 2008 – The big shift is on at Ford Motor Company, as the automaker plans to more than double the number – to 1.4 million – of fuel-efficient, 6-speed automatic transmissions in its North American cars and trucks by the end of 2009.

2009 Ford Escape2009 Ford Escape

Highlights:
* Ford will more than double the number of North American vehicles equipped with fuel-efficient, 6-speed automatic transmissions by the end of next year.
* By the end of 2012, 98 percent of Ford’s North American transmissions will be advanced 6-speed gearboxes.

2008 Lincoln Navigator Owners Can Now SYNC Their Rides

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DEARBORN, Mich., May 1, 2008 -- Lincoln Navigator owners wishing they had Ford's industry-exclusive SYNC in-vehicle communications system, need wish no more. Ford Motor Company (NYSE:F) has introduced an affordable, dealer-installed SYNC accessory kit that allows select 2008 Navigator and Navigator L customers to enjoy the award-winning voice-activated communications system that works with most Bluetooth-enabled mobile phones and digital media players.

2008 Lincoln Navigator2008 Lincoln Navigator

Highlights:
- With a dealer-installed SYNC accessory kit, select 2008 Lincoln Navigator and Navigator L customers can enjoy the award-winning SYNC in-car communications system.

New Quality Study Shows Ford Is Second to None

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DEARBORN, Michigan , April 7, 2008 – When it comes to initial vehicle quality, no automaker performs better than Ford.

Highlights:
* Ford catches Honda in initial quality, putting it in statistical tie at the top with Toyota and Honda.
* Ford’s vehicle quality improved 8 percent versus last year.
* Every new car and truck, including the 2008 Ford Focus, launched with improved quality versus its predecessor

The quality of Ford, Lincoln and Mercury brand vehicles soared to the top of the charts equaling that of Toyota and Honda, according to the first quarter 2008 U.S. Global Quality Research System (GQRS) study conducted by RDA Group of Bloomfield Hills, Mich.

Total Ford Motor Company March 2008 Sales Down 14 Percent

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Ford Focus and Ford Edge Buck Turbulent Economy

DEARBORN, Mich., April 1, 2008 /PRNewswire - FirstCall/ -- Sales for Ford's redesigned small car and acclaimed crossover utility continued to buck economic trends during March.

Highlights:
- Ford Focus March 2008 retail sales climbed 36 percent compared with a year ago.
- Ford Edge retail sales up 35 percent as consumer demand accelerates in California and other coastal regions.
- Ford, Lincoln and Mercury sales totaled 213,074, down 14 percent.
- Total Ford Motor Company sales (including Jaguar, Land Rover, and Volvo) totaled 227,143, down 14 percent.

Ford's EcoBoost Engine Technology Promises Real-World Savings Where Customers Feel It Most – At the Pump

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EcoBoost is Ford Motor Company’s new high-volume, affordable engine technology slated for a range of global vehicles – from small cars to large trucks

NEW YORK, March 20, 2008 – As America watches gasoline prices creeping toward the $4 per gallon mark, Ford Motor Company is coming to the rescue with a new family of engines that promise real-world savings at the pump.

Ford Explorer America Concept: Showcases EcoBoost combined with other sustainability actions; together, they deliver a 20-30 percent increase in fuel economy versus today’s mid-size utilities.Ford Explorer America Concept: Showcases EcoBoost combined with other sustainability actions; together, they deliver a 20-30 percent increase in fuel economy versus today’s mid-size utilities.

Highlights:

Total Ford Motor Company Feb. 2008 Sales, Including Jaguar, Land Rover, and Volvo Down 7 Percent

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Ford Focus Retail Sales Up 36 Percent in February, Punctuating Solid Month for Cars, Crossovers

DEARBORN, Mich., March 3, 2008 -- Ford's new Focus and SYNC are connecting with small car buyers. Ford Focus retail sales were up 36 percent in February -- the fourth month in a row of higher retail sales.

Highlights:
- Ford Focus retail sales climbed 36 percent compared with a year ago; redesigned, fuel-efficient small car - and SYNC - are appealing to younger buyers.
- Crossover demand growth continues; Ford Edge up 46 percent; Lincoln MKX up 22 percent.
- Lincoln retail sales up 2 percent.
- Ford, Lincoln and Mercury sales totaled 185,294, down 7 percent. Lower daily rental sales (down 20 percent) accounts for 60 percent of the decline. Retail sales down 6 percent.

Ford, Lincoln and Mercury January 2008 Sales Totaled 148,355, Down 4 Percent

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DEARBORN, Mich., Feb. 1, 2008 /PRNewswire-FirstCall/ -- Demand for Ford's crossovers remained strong in January. Sales for the Ford Edge were 95 percent higher than a year ago and the Lincoln MKX was up 78 percent.

Highlights:
- Ford crossovers pick up where they left off in 2007; Ford Edge sales climbed 95 percent and Lincoln MKX rose 78 percent.
- New Focus bolsters Ford's share of small car market with 44 percent increase.
- Total Ford Motor Company sales (including Jaguar, Land Rover, and Volvo) totaled 159,914, down 4 percent.

Ford's St. Thomas Assembly Plant Begins Production

ST. THOMAS, Ontario, January 10, 2008 - The keys to the first Lincoln Town Car to roll off the assembly line at St. Thomas Assembly plant near London, Ontario were presented today to local Ford Lincoln dealer Bruce Dumouchelle.

Highlights:
* The Ford St. Thomas Assembly Plant is now the only plant in the world producing the Lincoln Town Car, a leader in the chauffeured transportation industry in North America.
* Renowned for its quality, the Lincoln Town Car was named the first car in history to receive the U.S. Government's highest five-star safety ratings for four years in a row in all five categories (2003 – 2006).

Ford, Lincoln and Mercury Vehicles to Feature Factory-Installed HD Radio Technology in 2009

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LAS VEGAS, Jan. 7, 2008 – Ford Motor Company today became the first US automaker to announce the availability of factory-installed HD Radio™ technology as a standard or optional feature on Ford, Lincoln and Mercury vehicles beginning in calendar year 2009.

The announcement follows Ford’s launch of HD Radio technology in the fall of 2007 as a dealer-installed option. As with the company’s ground-breaking SYNC system, the factory-installation of HD Radio technology expands Ford’s commitment to deliver state-of-the-art entertainment and communications technologies.

Ford Motor China Sales Rise 30 Percent in 2007

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Outpacing Industry in Growing Market

SHANGHAI, China, Jan. 8 /PRNewswire - FirstCall/ -- Ford Motor Company took a major step forward in China in 2007, posting a 30 percent year-over-year sales increase and outpacing the industry in the fast-growing market.

Highlights:
- For full-year 2007, Ford Motor Company retail sales in China totaled 216,324 units, a 30 percent year-over-year increase that outpaced the overall auto industry.
- Ford's passenger car joint-venture, Changan Ford Mazda Automobile Co., Ltd., increased wholesale volume by 60 percent.
- Ford Focus is the fastest growing mid-size car in the market and one of the top 10 selling vehicles in the Chinese market.

Ford Motor Company Sales Totaled 182,951 in November 2007, Up 0.4 Percent Versus a Year Ago

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DEARBORN, Mich., Dec 3 /PRNewswire - FirstCall/ -- Continued growth in crossover sales and increased demand for hybrids, fuel-efficient cars and Ford's industry-exclusive SYNC in-car connectivity technology drove Ford Motor Company's (NYSE:F) sales in November. Company sales totaled 182,951, up 0.4 percent versus a year ago. November marked the first sales increase following 12 months of declines.

Highlights:
* Ford Edge, Lincoln MKX Set Crossover Growth Pace; Customers Also Snap Up Hybrids, Cars, Sync.
* All-new Ford Edge and Lincoln MKX paced Ford, Lincoln and Mercury crossovers to a sales increase of 119 percent; year-to-date crossover sales were up 63 percent.
* Ford Focus posts 18 percent sales gain and Ford Fusion sales were up 39 percent.

Lincoln's Resurgence Strengthened with New Marketing Alliance with Hip-Hop Artist Common

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LOS ANGELES, Calif., November 12, 2007—Lincoln, the resurgent American luxury brand, announced today a multifaceted marketing partnership with a rising star and Grammy Award-winning performer Common to promote the 2008 Lincoln Navigator and other brand initiatives.

Highlights:
* Hip-hop superstar Common joins with the Lincoln brand to promote the 2008 Navigator model line.
* Partnership will feature multiple levels of advertising, marketing and promotional activities between Lincoln and Common’s wide-ranging businesses and his community service program.
* The Lincoln brand, just like Common, has experienced tremendous success over the past year and the joint marketing initiatives will help reach out to new audiences for both.

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