Land Rover LR3

IRVINE, Calif., Feb. 4, 2008 – Land Rover is setting up camp for consumers delivering three luxury off-road 'Adventures' between April 18-29 in Moab, Utah – the legendary recreation haven that is known for its images of stunning scenery, immense red rock monuments and world-class outdoor recreation.

The Land Rover Moab Adventure is an exclusive four-day, three-night experience for Land Rover customers and off-road enthusiasts where each day begins and ends with the best local cuisine and luxury accommodations at the Sorrel River Ranch alongside the banks of the Colorado River.

IRVINE, Calif., Oct 22. 2007 - Land Rover has joined forces with the Massachusetts Institute of Technology (MIT) by donating a Land Rover LR3 that has been built to be fully autonomous so it can take part in the forthcoming 2007 DARPA Urban Challenge.

MIT's Fully Autonomous Land Rover LR3 for 2007 DARPA Urban Challenge

MIT has completely modified the Land Rover LR3, a vehicle already packed with technology, so that without human driver assistance or remote control, the vehicle is able to drive itself and perform simple tasks such as avoiding obstacles and merging into moving traffic.