Internet
Renault Launches the First 3D Online Car Showroom
June 25, 2008 -- Renault is giving Internet users a new sales communication interface as part of the upgrade of the renault.fr website and the creation of "Renault Universe," the first completely 3D automotive website: univers.renault.fr.
Nearly 80% of prospective buyers first browse the Internet before going into a dealership to buy a new vehicle. Renault now gives them an opportunity to view the full range in a virtual showroom before visiting a dealership. The new interface reflects Renault’s concern to remain close to its customers, to provide quality service and give ensure that they are well-informed before they buy. With this user-friendly, interactive interface, Renault once again makes the customer the focus of its approach to quality.
Volvo Cars' Website Ranked 4th of 225 Global Corporate Websites
Jun 17, 2008 -- There has been positive development on Volvo Cars' website, directed towards customers. The independent web research company Bytelevel has placed Volvo Car Corporation's website in an honourable fourth place. This is a higher ranking than companies such as Microsoft, Nokia, HP and others. In the most recent survey, Bytelevel has tested 225 global corporate websites.
At mid-year, Volvo Cars will launch an additional seven local websites in South and Central America.
"We have succeeded thanks to the fact that we got an early start on the Internet," says David Holecek, head of Global Interactive Marketing. "We also got an early start with a publishing tool and the local markets supported us and took part in building up the site."
Subaru Canada Ranks Highest in Customer Satisfaction with Manufacturer Website
J.D. Power and Associates cites effective re-design for improved new-vehicle shopper satisfaction
May 23 , 2008 -- According to the J.D. Power and Associates 2008 Canadian Manufacturer Web Site Evaluation Study, Subaru Canada, Inc. (SCI) ranks highest among auto manufacturer websites in satisfying Canadian new-vehicle shoppers. The 2008 study is based on evaluations provided by 3,639 new-vehicle shoppers who said they intend to purchase a new vehicle within the next 12 months.
In what Subaru believes is a first for the industry, the SCI corporate website, www.subaru.ca, and the sites for its network of 89 dealers are managed, developed and hosted entirely in-house.
AutoTrader.com Celebrates 10-Year Anniversary
Company Grows from One Person to No. 1 Auto Marketplace in the Country, Revolutionizes Auto Marketing and Shopping During the Ride
ATLANTA, May 19, 2008 -- Starting with a simple one-page business plan in May 1998, AutoTrader.com's president and CEO Chip Perry launched an on-line automotive marketplace that celebrates 10-years in business today and boasts about 15 million unique monthly visitors, almost 4 million new and used vehicles listed for sale and a reputation for changing the way people buy sell and shop for cars in the United States.
NAVTEQ, MapQuest Expand Business Arrangement
Agreement Now Includes Access to Entire NAVTEQ Map Database
Chicago, IL, May 20, 2008 – NAVTEQ® (NYSE: NVT), a leading global provider of digital maps for vehicle navigation and location-based solutions, today announced that MapQuest, the top mapping website in the US*, has expanded its agreement with NAVTEQ. Under the new agreement, MapQuest now has access to all 73 countries in the NAVTEQ map database, as well as future country releases. MapQuest will utilize NAVTEQ data in both its Internet and mobile applications.
Alfa Romeo's Blog: Discovering Alfa Mi.To
Turin, 9 April, 2008 -- Alfa Romeo is continuing its strategy of involvement on the Internet by creating an original blog dedicated to the Alfa Mi.To, the “most compact sports car of all time”. Available in 5 languages at alfamitoblog.com, the “online diary” will accompany the debut of the new model through the stories and videos of those who invented, designed, manufactured and tested it.
Fiat's Grande Punto Sticker Lab: The Place for Customisation
17/03/2008 -- “Grande Punto Stickers Lab”, a new Internet venture developed by Fiat in conjunction with ARC Leo Burnett, will be online until 30 April. Users of this digital workshop are asked to work with the Fiat Team to come up with new customisation designs for one of the most successful models in the range: the Fiat Grande Punto.
Fiat's homepage of the “Grande Punto Stickers Lab” website: The Place for Fiat Grande Punto Customisation
Lotus Launches New Website
Marks the latest development in an ongoing program of exciting changes for the expanding brand
Wednesday, 27th February 2008 -- Committed to driving forward with technology for both Lotus Cars and Engineering clients, Lotus follow this vein with a new and improved website which is easy-to-navigate, cool and modern. Visitors can observe today’s Lotus; a technology focused, environmentally aware company that is passionate about delivering the finest sports cars and high technology engineering, globally.
New Lancia Delta Is Unveiled on the Web on Second Life
The Delta Project is born
Turin, 20 February 2008 -- Lancia chooses the Internet to unveil the preview of its new and eagerly awaited Lancia Delta, with a communication strategy which starts with the Delta Project website and involves the Lancia Village on Second Life.
The Internet as an instrument of international communication and togetherness, without boundaries. The Internet as a “place” accessible to everyone, which allows users to enjoy the same Delta experience as only those who attend the International Shows can enjoy, before the commercial launch planned for the month of June: starting to get to know the car, discovering its details and major features.
Volkswagen Group of America Launches VolkswagenGroupAmericav.com
New Web site will serve as central information hub on U.S. operations
AUBURN HILLS, Mich., Feb. 4, 2008 /PRNewswire/ -- Volkswagen Group of America, Inc. today launched its new corporate Web site, VolkswagenGroupAmerica.com. The new website will serve as the central location for information about Volkswagen Group of America, Inc. and the global Volkswagen Group, which is the fourth largest automaker in the world.
Web Site Gives Honda Owners Opportunity to Share High Mileage Milestones
Honda Launches Online Home for High Milers
01/03/2008 - TORRANCE, Calif., -- 100,000 miles - the number of miles it would take to drive around the circumference of the equator four times and the minimum number of miles driven to be part of Honda's new "Honda Mile Makers" Web site. The Mile Makers Web site, officially launched in late November, is a forum where owners of Honda vehicles that have traveled 100,000 miles and beyond can tell their unique stories, post photos of their vehicles, and read about other high mileage Honda success stories.
The Majority of Automotive Internet Users Seek Consumer-Generated Automotive Content
J.D. Power and Associates Reports: Among Used-Vehicle Buyers who Use the Internet, Online Shopping Leads More Buyers to Their Purchase Than Traditional Shopping Methods
WESTLAKE VILLAGE, Calif., 25 October 2007 — Among late-model used-vehicle buyers who use the Internet during the shopping process, Internet use has surpassed all other shopping methods as the source for locating the vehicle a buyer ultimately purchases, according to the J.D. Power and Associates 2007 Used Autoshopper.com StudySM released today.
Continental Presents Its Modern Face with New Website
Hanover, Germany, October 25, 2007 -- Following a three-month conception phase, Continental AG has revised the layout and design of the Continental websites, thus improving their user-friendliness. By the end of the year, a total of around 50 websites in various languages will be adapted. "The aim is to improve the information, while at the same time increasing the websites' entertainment capacity and emotionality and thereby strengthening the identity of the Continental brand", says Monika Andrae, Director of Online Relations at Continental and project manager. "Secure and convenient navigation around our sites is just as important to us as the quick and easy retrieval of information."
The Continental websites can be found at www.conti-online.com.

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