Ford SYNC

Ford's SYNC 911 Assist Delivers Direct Connection to Emergency Services

DEARBORN, Mich., June 10, 2008 – Ford will roll out 911 Assist, the latest addition to the award-winning SYNC in-vehicle communications system, later this year with full support of one of the nation's leading emergency service associations, the National Emergency Number Association (NENA).

Highlights:
* 911 Assist will help quickly connect vehicle occupants directly to a local 911 emergency operator following an air bag deployment in a SYNC-equipped vehicle.
* SYNC 911 Assist is a non-subscription based emergency connection to 911 that launches later this year.

DEARBORN, Mich., May 1, 2008 -- Lincoln Navigator owners wishing they had Ford's industry-exclusive SYNC in-vehicle communications system, need wish no more. Ford Motor Company (NYSE:F) has introduced an affordable, dealer-installed SYNC accessory kit that allows select 2008 Navigator and Navigator L customers to enjoy the award-winning voice-activated communications system that works with most Bluetooth-enabled mobile phones and digital media players.

2008 Lincoln Navigator

Highlights:
- With a dealer-installed SYNC accessory kit, select 2008 Lincoln Navigator and Navigator L customers can enjoy the award-winning SYNC in-car communications system.

The Ford Motor Company Fund is hosting 300 teens at its state-of-the-art test track facility in Dearborn this week for a safe-driving seminar

DEARBORN, Mich., April 10 – The Ford Motor Company Fund is hosting 300 teens at its state-of-the-art test track facility in Dearborn this week for a safe-driving seminar with one goal – help younger drivers improve key driving skills that Ford research shows can dramatically reduce motor vehicle accidents.

Highlights:
* Ford driving simulator research helps shape teen safe driving program and guidelines for voice operation of Ford SYNC™ cell phone commands.
* Vehicle crashes are the number one killer of teenagers, with more than 6,000 young lives lost on American roads annually.

DEARBORN, Mich., Feb. 28, 2008 – Young buyers hungry for new technology and strong fuel economy are driving higher retail sales of the new 2008 Ford Focus.

Highlights:
* Ford Focus sales are gaining momentum, with three consecutive months of year-over-year retail sales volume increases. February sales are on track to trump February 2007 retail sales.
* Ford’s strategy of simplifying the Focus vehicle line, along with offering affordable industry-first SYNC technology, is paying off.
* Nearly 40 percent of the 2008 model year Focus units sold during the past three months included SYNC. SYNC-equipped Ford, Lincoln and Mercury vehicles sell nearly twice as fast as those without.

WASHINGTON D.C., Jan. 22, 2008 -- Building on the huge success of SYNC, Ford is moving to the next generation of in-car communications with the introduction of new capabilities for SYNC with “911 Assist” and new SIRIUS Travel Link™ navigation. Both features will be available on the new 2009 Ford Escape and Mercury Mariner, and their respective hybrid models, being introduced at the 2008 Washington Auto Show.

Highlights:
* Ford SYNC® – developed with Microsoft – and SIRIUS Travel Link™ navigation system introduced at Washington Auto Show in new 2009 Ford Escape and Mercury Mariner.
* SYNC’s hands-free control of Bluetooth-connected cell phones and MP3 players is enhanced with “911 Assist” feature for vehicle emergencies –and no monthly fees.

One Million SYNC Vehicles to be on the Road in Early 2009

DEARBORN, Mich., Jan. 3 /PRNewswire - FirstCall/ -- Ford Motor Company's (NYSE:F) award-winning SYNC system is one of the rising stars in the auto industry today, and it is on track to reach 1 million sales in early 2009, the company is announcing today.

Highlights:
- Ford's award-winning SYNC system - developed with Microsoft - topped 30,000 sales in 2007, making it one of the fastest growing new products in the auto industry today.
- 1 million SYNC-equipped vehicles will be on road in 2009.
- Ford expands effort to deliver the connected car and will begin pioneering a new era of satellite communications, aggressively moving beyond music and into data delivery.

DEARBORN, Mich., Dec 13, 2007 – Ford Motor Company will have its largest presence ever at the 2008 International CES, the world’s largest tradeshow for consumer technology.

Highlights:
* Ford Motor Company will have its largest presence ever at the annual International CES in Las Vegas, Jan. 6-8.
* Most Ford Motor Company vehicles ever will be at the International CES, showcasing advancements in navigation, satellite services, audio systems and Bluetooth-connectivity.
* Ford’s next-generation navigation system – to be launched on 2009 Lincoln MKS and 2009 Ford Flex – represents the next step forward for in-car connectivity, custom made for customers.

Ford Ushers in New Era with Ford Flex, Lincoln MKS And Ford/Microsoft Sync System

BOSTON, November 27 – Ford Motor Company carries plenty of hometown momentum into the 51st Annual New England Auto Show by winning an award from New England journalists and debuting a race truck for Boston-based Roush Fenway Racing.

Highlights:
* The 2008 Ford Taurus is named "Family Car of the Year" by the members of the New England Motor Press Association (NEMPA).
* Boston-based Roush Fenway Racing reveals the new Con-Way Racing F-150 to be piloted by 18-year-old phenom Colin Braun in the 2008 NASCAR truck series
* The 2009 Ford Flex people mover and 2009 Lincoln MKS herald New England's next era of innovative Ford products

NEW YORK, Nov.13 – Ford Motor Company has linked Jive recording Pop Phenom Chris Brown with Sync; Ford's industry-exclusive, voice-activated hands free in-car communications and entertainment system.

Highlights:
* Ford presents the Up Close & Personal Holiday Exclusive Tour Powered by Sync In Association with BET Networks
* Ford Sync, powered by Microsoft Auto software, is Ford’s industry-exclusive, voice-activated hands-free in-car communications and entertainment system. This available system fully integrates mobile phones and digital media players into the vehicle
* Users can access their mobile phone or digital music player-including genre, album, artist and song title-via voice commands

DEARBORN, Nov. 13, 2007 – Ford SYNC™ has been recognized by the editors of Popular Science magazine as one of the best new technologies of the year and chosen to receive a 2007 “Best of What’s New” award in the automotive category.

Highlights:
* Popular Science calls Ford SYNC one of the top technical innovations of the year – a leap forward in the automotive category.
* SYNC, developed in partnership with Microsoft, is a fully integrated, voice-activated in-car communications and entertainment system that works with most digital media players and Bluetooth-enabled mobile phones.
* SYNC will be available on 12 Ford, Lincoln and Mercury vehicles this year and nearly all Ford, Lincoln and Mercury vehicles within two years.

* Popular Mechanics’ “Breakthrough Awards” recognize products that set new benchmarks in design, creativity, and engineering; Ford SYNC™ is one of only 10 products honored in 2007.
* SYNC, developed in association with Microsoft, is a fully integrated, voice-activated in-car communications and entertainment system that works most digital media players and Bluetooth-enabled mobile phones.
* SYNC will be available on 12 Ford, Lincoln and Mercury vehicles this year and nearly all Ford, Lincoln and Mercury vehicles within two years.