FIFA World Cup

Continental AG Becomes Official Sponsor, Exclusive Tyre Partner of 2010 FIFA World Cup South Africa

By admin - Posted on May 22nd, 2008

Leading automotive supplier continues marketing strategy for passenger and light truck tires

Hanover & Zurich, 20 May 2008 -- International automotive supplier Continental AG is continuing its long-term marketing strategy for its premium tire brand Continental and has been named an Official Sponsor of the 2010 FIFA World Cup(TM) in South Africa in the tires product category. Continental also has an option to extend its sponsorship until the 2014 FIFA World Cup(TM) in Brazil.

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