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Saab Introduces "Pure BioPower Eco Clothing Collection"

By admin - Posted on March 19th, 2008
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Saab Thinks Big by Acting Small

2008-03-19, New York — Saab has made a business out of producing fun-to-drive vehicles combining its Scandinavian design principles of form and function with responsible performance. Today, Saab is translating those values to clothing, launching the Pure BioPower Eco Clothing Collection in partnership with the Swedish clothing design firm Reflective Circle designer Josefin Lassbo. The fashions were revealed at an exclusive pre-New York Auto Show party where the Saab 9-X BioHybrid concept car made its North American debut.

Putting the ‘Pure’ in the Pure BioPower Eco Clothing Collection

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