Car safety technology

Ford Motor Company Seeks Most Effective Driver Warnings for Active Safety Technology

See It, Hear It, Feel It

DEARBORN, Mich., April 17 – Researchers at Ford’s advanced driving simulator, Virtual Test Track Experiment (VIRTTEX), are devoting much of 2008 to study how active safety technologies in vehicles should alert drivers of potentially dangerous driving incidents.

Highlights:
* Ford researchers commit VIRTTEX advanced driving simulator to study drivers’ responses to various active safety systems and warnings
* Research centers on audible, visual and tactile warnings
* Customer preference drives active technologies such as Ford’s new Cross Traffic Alert with Blind Spot Monitoring
* Collision Mitigation by Braking is expected to be an important safety development in the next five years

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