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Super Bowl XLII Halftime Show, Commercials Will Feature Bridgestone Tires

By admin - Posted on January 30th, 2008
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Bridgestone Brand Offers Glimpse Of Super Bowl Playbook

NASHVILLE, Tenn. (Jan. 24, 2008) – What do Alice Cooper, Richard Simmons and an albino snake have in common? (Hint: They’re not in the latest reality show brought on by the writer’s strike in Hollywood.) They will appear together in a humorous new Bridgestone tire commercial from Bridgestone Firestone North American Tire, LLC (BFNT) that will debut during the FOX telecast of Super Bowl XLII on Feb. 3 from Glendale, Ariz.

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Bridgestone Brand Becomes Official Tire of the NFL

By admin - Posted on October 5th, 2007
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Agreement with the NFL includes title sponsorship for upcoming inaugural International Series Game at Wembley Stadium

NASHVILLE and NEW YORK (Oct. 4, 2007) – Bridgestone Firestone North American Tire, LLC (BFNT) and the National Football League® (NFL) today announced they have entered into a multi-year integrated marketing partnership that designates the Bridgestone brand as the first “Official Tire of the National Football League.”

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