AutoTrader

AutoTrader.com Celebrates 10-Year Anniversary

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Company Grows from One Person to No. 1 Auto Marketplace in the Country, Revolutionizes Auto Marketing and Shopping During the Ride

ATLANTA, May 19, 2008 -- Starting with a simple one-page business plan in May 1998, AutoTrader.com's president and CEO Chip Perry launched an on-line automotive marketplace that celebrates 10-years in business today and boasts about 15 million unique monthly visitors, almost 4 million new and used vehicles listed for sale and a reputation for changing the way people buy sell and shop for cars in the United States.

KBB.com, AutoTrader.com Combine Forces to Effect Major Shift in Automotive Shopping Online

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Partnership Brings Enhanced Dealer Offering Reaching Nearly 26 Million In-Market Shoppers a Month

ATLANTA – November 12, 2007 – AutoTrader.com, the ultimate automotive marketplace, continues to build on its dominance in online car listings for dealers and consumers by partnering with The Trusted Resource®, Kelley Blue Book’s kbb.com®, the leading provider of new and used vehicle information and top online automotive destination. This strategic partnership brings together two of the largest automotive Web sites in a deal that will create a major shift in the flow of approximately 1 million monthly in-market car shoppers to AutoTrader.com.

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