AutoTrader
AutoTrader.com Celebrates 10-Year Anniversary
Company Grows from One Person to No. 1 Auto Marketplace in the Country, Revolutionizes Auto Marketing and Shopping During the Ride
ATLANTA, May 19, 2008 -- Starting with a simple one-page business plan in May 1998, AutoTrader.com's president and CEO Chip Perry launched an on-line automotive marketplace that celebrates 10-years in business today and boasts about 15 million unique monthly visitors, almost 4 million new and used vehicles listed for sale and a reputation for changing the way people buy sell and shop for cars in the United States.
KBB.com, AutoTrader.com Combine Forces to Effect Major Shift in Automotive Shopping Online
Partnership Brings Enhanced Dealer Offering Reaching Nearly 26 Million In-Market Shoppers a Month
ATLANTA – November 12, 2007 – AutoTrader.com, the ultimate automotive marketplace, continues to build on its dominance in online car listings for dealers and consumers by partnering with The Trusted Resource®, Kelley Blue Book’s kbb.com®, the leading provider of new and used vehicle information and top online automotive destination. This strategic partnership brings together two of the largest automotive Web sites in a deal that will create a major shift in the flow of approximately 1 million monthly in-market car shoppers to AutoTrader.com.

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