Audi R8

HERNDON, Va., July 21, 2008 – Audi of America, Inc. announced today model year 2009 change points and early 2009 pricing on existing models.

“Our goal is to be the most respected premium car manufacturer by 2015, and we are well on our way,” said Johan de Nysschen, Executive Vice President of Audi of America, Inc. “Our continued dialogue between customers, dealers, and our stakeholders in Germany continues to bear fruit with our business results.”

2009 Audi A3

May 1, 2008 -- Audi hit the red carpet last night at the premiere of Iron Man, the summer blockbuster from Paramount Pictures and Marvel Studios due in theaters May 2. Celebrities arrived at the event in Audi R8’s, Audi Q7 SUV's and Audi A8L sedans. Tony Stark’s car, the Audi R8, was also on display on the red carpet.

Audi R8 Sports Car in front of Grauman's Chinese Theatre in Hollywood

Highlights:
• Stars Arrive at Premiere in Audi Vehicles
• “Iron Man” opens in theaters May 2, 2008

SONOMA, Calif., April 29, 2008 – Audi of America, Inc. today announced the launch of the 2008 Audi Sportscar Experience based at the Audi Forum Sonoma at Infineon Raceway in California. Created by Audi and its strategic partner, Emotive, the Audi Sportscar Experience is a hands-on driving experience designed especially for performance car enthusiasts – consumers who love to drive and experience exceptionally engineered vehicles. The 2008 Audi Sportscar Experience will feature the new Audi R8 sportscar and the Audi RS 4 high-performance sedan.

2008 Audi R8

Highlights:
• Program based at Audi Forum Sonoma in Northern California

“Iron Man” and Audi: R8 takes leading role in New Summer Blockbuster Movie “Iron Man” from Marvel Studios and Paramount Pictures

AUBURN HILLS, MI., April 7, 2008 – Audi has joined forces with Paramount Pictures and Marvel Studios, a subsidiary of Marvel Entertainment, Inc., for the release of the movie version of “Iron Man” due in theaters May 2, and will launch a global marketing campaign highlighting the role of Audi in the film.

Highlights:
• Audi, Paramount Pictures and Marvel Studios unite for joint partnership supporting the upcoming film release of “Iron Man”
• “Iron Man” opens in theaters May 2, 2008
• Technical details, backgrounds, history: audi.com/ironman
• Audi campaign accompanies and builds on the Audi R8 integration

Adrian Grenier, Molly Sims, Donovan McNabb and more join for a great cause

PHOENIX, AZ (January 30, 2008) – Celebrities and athletes opened the Audi Forum Phoenix by teeing off for children’s charities and the chance to win an Audi R8, one of the world’s most acclaimed automobiles, and winner of the prestigious 2007 “Car of the Year” Awards from Automobile Magazine, Robb Report and Playboy. As hosts Ronnie Lott and Donovan McNabb looked on, entrants were given a Callaway wedge and one chance to sink their shot. In total, Audi of America Inc. donated $15,000 to Lott and McNabb’s personal charities.

Jan 30, 2008 -- Audi has repeated last year’s success in the reader poll of one of Germany’s leading automotive magazines. The readers of auto, motor und sport (ams) magazine placed Audi models in first place in four classes.

“The reader poll is an important indicator for us. And Audi’s success with ams readers shows us that we’ve got the right products,” said Rupert Stadler, Chairman of the Board of Management of AUDI AG, upon being presented with the commendation. “At the same time, the great results are an incentive for the entire team.”

With four prizes, Audi is once again the most successful brand in the poll. The success of the new Audi R8 sports car, which banished its established competitors from the top ranking, is particularly notable.

AUBURN HILLS, Mich., January 22, 2008 – Audi of America Inc. will boldly declare its intention to redefine luxury in the automotive segment with its first Super Bowl ad in nearly 20 years, the company said today. The 60-second ad, which was inspired by the Oscar-winning film “The Godfather,” is critical to connecting with luxury vehicle customers. In addition to the creative content associated with the epic film, the ad features prominent placement of the Audi R8, the brand’s first mid-engine sports car.

Jan 17, 2008 -- Audi has taken first place in the AutoMarxX image and brand study by Germany’s ADAC automobile club. Rupert Stadler, Chairman of the Board of Management at Audi, accepted the coveted “Yellow Angel” prize today in Munich.

“Our product and quality initiative continues to bear fruit. This important award goes to our entire Audi team,” Stadler said at the award presentation. “Without their contributions, our success would not be possible.”

Reasons for the success of the Audi brand, according to ADAC, include technical advances and an astonishing variety of new models along with careful brand management and the use of a consistent design language. This has allowed Audi to develop into a premium brand that represents high prestige.

Jan 13, 2008 -- Audi is presenting a revolution in the top class at the Detroit Auto Show 2008 – the first 12-cylinder diesel engine in a high-performance roadgoing sports car. The V12 TDI with a displacement of six liters powers a concept car based on the Audi R8.

This unit generates a huge 500 hp and 1,000 Newton-meters (737.56 lb-ft) of torque. Audi is writing a new chapter in diesel technology with this power unit. Equipped with the expertise that Audi has built up through its motor sport activities, the R8 V12 TDI in matt "Grace Silver" embodies superb road handling, pioneering technology and fascinating design.

Audi's R8-based concept car delivers 500PS and 1,000 Nm thanks to V12 TDI power

Jan 14, 2008 -- After ripping up the Le Mans racing rulebook with the diesel-powered R10 TDI, Audi is exploring the possibility of breaking yet another mould with a road-going R8-based TDI super-car. The R8 V12 TDI Concept makes its debut at this month’s North American International Auto Show in Detroit, replacing the production sports car’s mid-mounted petrol FSI V8 with a 12-cylinder TDI endowed with an incredible 1,000Nm of torque.

2008 Audi R8

Highlights:
• Design study based on acclaimed R8 road car adopts 6.0-litre, 12-cylinder TDI engine first seen in Q7 V12 TDI